Visa Inc.’s “more defensive” positioning just earned it a strong endorsement from a Goldman Sachs analyst.

Goldman’s Will Nance initiated coverage of Visa V, +0.19% and Mastercard Inc. MA, +0.66% shares with buy ratings late Tuesday, but only Visa’s stock cracked Goldman’s Conviction List. While he sees both companies as well positioned to capitalize on a recovery in cross-border spending and increased momentum for electronic payments, he deems Visa’s business mix better suited for the choppy economic landscape.

“While V is clearly exposed to overall macro trends in spending, we are incrementally more constructive on Visa’s US-centric, debit-heavy business mix, which we see as more defensive in times of greater macro uncertainty relative to MA’s more international and credit-centric business,” he wrote in his note to clients.

Nance set a $282 price target on shares of Visa, with the target about 38% above current levels.

As for Mastercard, Nance noted that the company is set up well to benefit from its “multi-rail” strategy that extends beyond debit and credit cards, and he argued that Mastercard deserves to trade at a multiple that’s a “modest premium” over Visa’s, given Mastercard’s more robust earnings growth.

Though he said that Mastercard “represents an attractive combination of long-term growth, margin expansion, and capital returns,” Visa is his preferred name given its skew toward debit and the U.S.

Nance initiated Mastercard’s stock with a $460 price target, which is about 36% above recent levels.

He began coverage of several other payment-oriented names as well, slapping a buy rating on shares of Fidelity National Information Services Inc. FIS, -0.09%, while taking a neutral stance on shares of Fiserv Inc. FISV, -2.25%, Global Payments Inc. GPN, -2.40%, Shift4 Payments Inc. FOUR, +2.94%, and PAR Technology Corp. PAR, +0.68%.

“Within the large-cap acquirers, we favor FIS, as we believe its banking business should benefit from an acceleration in technology spending, and we also favor its enterprise and e-commerce focused merchant business.”

Nance also assigned a sell rating and $18 price target to shares of Western Union Co. WU, -0.52%

“With management conducting a strategic review of the company’s approach and looking to diversify away from its legacy business by offering a broader suite of financial services to its global immigrant customer base, we believe WU’s strong margins/capital allocation could come incrementally under pressure as the company invests in the highly competitive neo-bank space,” he wrote.