(Reuters) -E-commerce giant Amazon.com Inc (NASDAQ:AMZN) is fielding bids to replace U.S. lender JPMorgan Chase & Co (NYSE:JPM) as the issuer on its co-branded credit card portfolio, a person familiar with the matter told Reuters.
Amazon has sent out a ‘request for proposal’ for the portfolio, the person said, asking not to be identified as the matter was not public yet.
JPMorgan could fetch a 15% premium if it is replaced as partner in the portfolio, which contains more than $15 billion in credit card lending, Bloomberg reported earlier on Tuesday.
American Express Co (NYSE:AXP) and Synchrony Financial (NYSE:SYF) were among those bidding on the portfolio, the Bloomberg report added. The financial firms didn’t immediately respond to requests for comment.
Amazon and JPMorgan first issued a joint card in 2002 and their offerings have long operated on the Visa Inc (NYSE:V) network.
JPMorgan declined to comment when contacted by Reuters. Bloomberg said the lender was willing to part with the Amazon portfolio.