In the spirit of “Who actually watches the game?,” here is our ranking of Sunday night’s Super Bowl commercials, from best to worst.
Ground rules: Only ads shown on the national CBS broadcast during the game were eligible. Not included are some non-commercial (religious, political, social advocacy) spots and most movie trailers and promos for television and streaming broadcasts.
The Best of the Bunch
These are the ones we’ll remember for at least a day or two.
BMW
Christopher Walken makes fun of people making fun of Christopher Walken, with a cameo performance by the Super Bowl halftime star Usher. As always, he walks the walk.
Mountain Dew
Aubrey Plaza flat-affects her way through life with the help of a carbonated citrus beverage. Plaza is reliably droll, and there’s a late “Parks and Recreation” homage.
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